NSCC Introduction to Marketing I 2eNSCC Customized Open Textbook.
Used in MKTG 1010.
Curated OER readings, videos, simulations and other learning activities introduce students to the principles of marketing.
Digital copies are free.
A print copy can be ordered through the Print on Demand (POD) service.
Buy Introduction To Marketing I 2e (Mktg 1010) – POD