Subject Guides: Business Analysis: Home

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O'Reilly for Higher Education
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O’Reilly for Higher Education includes more than 40,000 technology and business ebooks from more than 250 of the world’s leading publishers in business and technology, as well as videos and case studies. Topics range from programming to cybersecurity to project management to communications to presentation skills. Content is continually updated with the latest editions. The database includes the Harvard Business Review audiobook collection.

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Statista
Statista is a global data and business intelligence platform with an extensive collection of statistics, reports, and insights on over 80,000 topics from 22,500 sources in 170 industries. Established in Germany in 2007, Statista operates in 13 locations worldwide and employs around 1,100 professionals.

Storytelling with Data
Our dream world is one free of ineffective graphs, where people elegantly communicate with data to inform and drive positive change. We can help you bring your data to life and use it to tell a story to an audience, with a focus on simplicity and ease of interpretation.

Big Data Analytics by Kiran Chaudhary (Editor); Mansaf Alam (Editor)
Big Data Analytics: Digital Marketing and Decision-Making covers the advances related to marketing and business analytics. Investment marketing analytics can create value through proper allocation

(Video). Data Analysis for Advertising. (2016). CINEFETE
(NSCC w# and password required).
Big data is a significant economic opportunity, and there is a growing job market for data scientists with a variety of skills. Data analysis is especially transforming the marketing sector; Mats Carduner started the agency 55, which increases the purchasing rate of visitors to websites.