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ORGA 1030 : Capstone for Operational Excellence: Understanding the Cycle

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The Prototyping Cycle is depicted in a number of different ways, however, they all share some general elements. 

graphic of prototyping cycle

Image shows Empathize at the beginning entering prototyping cycle. Four elements create the cycle. These are Define the Problem, Generate Ideas, Prototype, Integrate Feedback. The cycle is continuous.