NSCC Introduction to Marketing I 2e
NEW Edition will be available for Fall 2025
NSCC Customized Open Textbook.
Used in MKTG 1010.
Curated OER readings, videos, simulations and other learning activities introduce students to the principles of marketing.
Digital copies are free.
A print copy can be ordered through the Print on Demand (POD) service.
Buy Introduction To Marketing I 2e (Mktg 1010) – POD